Creative Director
Say hello on work@vrindamathur.com

Current Practice
Vrinda's creative pursuits embody purpose, innovation, and impact. She dedicates herself to projects at the intersection of public health, education, gender, and sustainability through the lens of design. She skillfully transforms wicked problems into tangible interventions that inspire, empower, and shift mindsets. In her multidisciplinary approach, she collaborates with organizations across scales as a Designer, Storyteller, and Strategist. Her work spans designing organizational strategy, community engagement initiatives, storytelling workshops, and participatory design to creating artifacts, installations, and exhibits. Her clients include Mount Sinai, New York CEAL, Altimeter Design Group, Democracy 2076, the Council on Strategic Risks, the International Atomic Energy Agency, Terra Carta Design Lab, and the Rhode Island School of Design.

Background
From 2014 to 2021, Vrinda played a pivotal role in co-founding and leading Studio Wood, an award-winning furniture and interior architecture practice based in New Delhi, India. During her tenure, she gained hands-on experience in furniture design and production, which adds practical know-how to her skill set. Vrinda's leadership extended beyond the design realm; she led a dynamic team of architects and designers, fostering a passionate work environment that thrived on creativity. Her ability to represent Studio Wood on both national and international stages underscored her entrepreneurial acumen and leadership prowess.

Vrinda received her Master's in Industrial Design from the Rhode Island School of Design and her Bachelor's in Design from the National Institute of Fashion Technology, India.

︎Brooklyn, New York





“I was first introduced to design when my family was building a home in the forested hills of Kumaon in Northern India. I vividly remember the many summers we spent mulling over hand drawn blueprints or scouting the local markets in search of indigenous building materials. My day would set around a bonfire discussing Laurie Baker’s notable rat-trap bond, frugal ways of floor laying and designing wall finishes with broken glass.”